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Signals for Strategists
This book is for strategists—leaders, managers, entrepreneurs—who are so caught up in the daily pressures of business that they're missing key signals of their future reality. It's like driving a car heads down, staring at the dashboard, rather than heads up, looking through the windshield. We need to do both. The book is devoted to the practice of sensing, or scanning the horizon for signs of emerging trends. The sooner we see them, the better our response.Each chapter starts with a set of signals—data we observed that, taken together, helped us to reveal a trend. The impact of new technology on strategy is a theme of the book, and each chapter looks at how organizations are using new technologies to their advantage.经济学就要这么玩:看微博,每天学点经济学
经济学与我们的生活息息相关。但有人研究经济学,引经据典让人不知所云,以致让我们很多人一听见经济学三个字头就大。其实,经济学很简单,也很有趣——只要你从全新的角度去看它。《经济学就要这么玩:看微博,每天学点经济学》以生动有趣的语言,将一些经济学常识和生活现象融合起来以“微博体”的形式向读者进行了介绍,一定让你在捧腹之余,掌握经济学的知识。