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Sweeney Astray
Sweeney Astray is Seamus Heaney's version of the medieval Irish work Buile Suibhne - the first complete translation since 1913. Its hero, Mad Sweeney, undergoes a series of purgatorial adventures after he is cursed by a saint and turned into a bird at the Battle of Moira. The poetry spoken by the mad king, exiled to the trees and the slopes, is among the richest and most immediately appealing in the whole canon of Gaelic literature. Sweeney Astray not only restores to us a work of historical and literary importance but offers the genius of one of our greatest living poets to reinforce its claims on the reader of contemporary literature.任正非:用户选择的不是产品而是公司
品牌就是金钱,但金钱不等于品牌。品牌是由三个层次构成的,分别是知名度、美誉度和忠诚度。烧钱做品牌,顶多能烧出个“名牌”,提高了知名度,而不是真正意义上的“品牌”。