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大单品品牌:重新定义中国品牌模式
未来十年,中国市场将出现两股潮流,一是中大型企业从传统的资源驱动向创新驱动(研发、设计、品牌、商业模式)的向上游升级的潮流;二是大批中小企业,仍然是依靠资源驱动和机会驱动,依靠产业链中下游特别是产品和渠道环节的努力,奠定企业实力基础的潮流。这个二流合一的现象,将在一段相当长的时期长期存在。它将是中国经济未来若干年的主流现象。中国从此将进入大单品制胜的时代!Field Work
At the centre of this collection, which includes groups of elegies and love poems, there is a short sonnet sequence which concentrates themes apparent elsewhere in the book: the individual's responsibility for his own choices, the artist's commitment to his vocation, the vulnerability of all in the face of circumstance and death. 'Throughout the volume Heaney's outstanding gifts, his eye, his ear, his understanding of the poetic language are on display - this is a book we cannot do without.' Martin Dodsworth, Guardian