
同类推荐
热门推荐
世界著名企业的营销经典
本书精选了22家世界著名企业的营销案例,并从中提取了使其成功的营销法则。这些企业无不是本行业中的佼佼者,因此所选案例很具有典范性。每个企业的成功都是众多因素结合的结果,而不是某一个单纯的因素所决定的,本书选取的正是支持这些企业成功的营销精髓。我们努力将市场营销的原理渗透到每一个案例、每一个法则之中,希望每一个法则都能昼通俗地体现营销理论,方便读者朋友的理解和掌握。American Quartet
Detective Fiona Fitzgerald is an unlikely force for justice in Washington, D.C.'s predominantly male police force. As a Senator's daughter and top investigator in the homicide division of the Metropolitan Police Department, Fiona maneuvers between two vastly different worlds, moving quickly from opulent State galas to gritty crime scenes. Born into the elite social circles of the nation's capital, and armed with intimate knowledge of the true face of the political establishment, Fiona is determined to expose the chicanery concealed within the highest echelons of the American political aristocracy.When a string of inexplicable murders rocks the hallowed streets of central D.C., Fiona finds herself charging through the shadows of a mysterious conspiracy. Faced with an investigation with no leads and a rising body count, Fiona's reputation as a top investigator is called into question.