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大象之舞:大企业如何在创新方面完胜小企业
大企业如何在创新方面完胜小企业》试图扭转近十年来人们习以为常的偏见:在创新性方面,新秀们往往会胜过规模庞大的业内成熟企业。但这种认识并不一定正确。或者说,这种认识至少不会总是正确。的确,在企业创新性竞争方面,小而灵活会胜过大而迟缓,然而大而灵活的企业将会胜过一切竞争对手。Mezzanine
In his startling, witty, and inexhaustibly inventive first novelfirst published in 1986 and now reissued as a Grove Press paperbackthe author of Vox and The Fermata uses a one-story escalator ride as the occasion for a dazzling reappraisal of everyday objects and rituals. From the humble milk carton to the act of tying one's shoes, The Mezzanine at once defamiliarizes the familiar world and endows it with loopy and euphoric poetry. Nicholson Baker's accounts of the ordinary become extraordinary through his sharp storytelling and his unconventional, conversational style. At first glance, The Mezzanine appears to be a book about nothing. In reality, it is a brilliant celebration of things, simultaneously demonstrating the value of reflection and the importance of everyday human human experiences.